Jennifer Aldridge is an accomplished marketing professional whose career is rooted in storytelling, community impact, and creative strategy. She has built an impressive portfolio working across sports, entertainment, consumer products, and community-focused organizations.
Jennifer’s journey began with various digital and experiential marketing roles at local radio stations, grassroots community programs, and national brands. Along the way, she has managed major events, collaborated with diverse partners, and built digital platforms that reflect the energy of the audiences she serves.
Before joining the Detroit Sports Commission, Jennifer served as the Community Marketing Manager for Foot Locker, where she executed high-impact events, strengthened relationships with community partners, and led initiatives that amplified diverse voices and enriched local neighborhoods.
In her current role with the Detroit Sports Commission, Jennifer implements marketing strategies, oversees communications materials, assist with community programming tied to major sporting events, and identifies meaningful opportunities to engage through social media and web platforms.
Across every role, Jennifer is recognized for her creativity, leadership, and commitment to building authentic, culturally resonant connections. She is passionate about elevating communities, shaping narratives that matter, and creating experiences that foster belonging and positive change.
Born and raised in Detroit, Jennifer attended Cass Tech High School before receiving her Bachelor of Arts in Communication from Michigan State University.
